All of the following constitute the "4 Ps" of the marketing mix EXCEPT:

A. place.
B. price.
C. profitability.
D. product.
E. promotion.


Answer: C

Business

You might also like to view...

Adventure Travel signed a 14%, 10-year note for $152,000. The company paid an installment of $2200 for the first month. After the first payment, what is the principal balance? (Do not round any intermediate calculations, and round your final answer to the nearest dollar.)

A) $149,800 B) $150,227 C) $151,573 D) $154,200

Business

Which element of expectancy theory could be phrased as the question, “What’s the probability that, if I do a good job, that there will be some kind of outcome in it for me”?

a. Expectancy b. Instrumentality c. Effort d. Valence

Business

When a party to a contract makes a unilateral mistake, the contract:

a. generally can be rescinded by the mistaken party. b. is void. c. can be rescinded by either party. d. generally cannot be rescinded by the mistaken party unless the contract is unconscionable or it is proven that the nonmistaken party knew of the error.

Business

Source documents provide the evidence and data for accounting transactions

Indicate whether the statement is true or false

Business