Which of the following was credited to Leone Baxter?

a. gathering competitive intelligence for publicity campaigns
b. establishing offices in both Europe and the U.S.
c. founding the first political consulting firm in the U.S.
d. initiating the idea of market targeting and segmentation


c. founding the first political consulting firm in the U.S.

Communication & Mass Media

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The U.S. Supreme Court has held that public officials and public figures bringing suits for intentional infliction of emotional distress must prove ______.

a. negligence b. truth c. actual malice d. embarrassment

Communication & Mass Media

Many people avoid conflict because they do not understand the difference between

a. right and wrong. b. speaking to be understood rather than to win. c. constructive and destructive conflicts. d. talking and listening. e. intellect and emotion.

Communication & Mass Media

Beginning in 2003, the U.S. government adopted a system for war reporting called “embedding.”

a. True b. False

Communication & Mass Media

Matching

36) Gestures that reinforce what you are saying 37) A speech that is developed on the spur of the moment with little or no preparation 38) The vocal elements that are apparent in how you say something 39) A speaking outline containing key words and phrases 40) A speech that is written out first, committed to memory, and then delivered A) Kinesics B) Extemporaneous C) Delivery outline. D) Extemporaneous speech E) Paralanguage F) Complete-sentence outline. G) Memorized speech H) Descriptive gestures I) Impromptu J) Emphatic gestures

Communication & Mass Media