Which of the following is not true about social marketing?
A) More than 50% of Twitter's ad revenues are generated by desktop users.
B) Social marketing is growing at around 30% a year.
C) Social marketing differs markedly from traditional online marketing.
D) In social marketing, business cannot tightly control their brand messaging.
A
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Adam Inc uses a perpetual inventory system. Jan. 1 On hand, 10 units at $2 each $ 20 4 Sold 8 units for $10 each 80 22 Purchased 50 units at $4 each 200 26 Sold 48 units for $10 each 480 If Adam uses the LIFO method, how much is cost of goods sold for the month of January?
a. $208 b. $560 c. $204 d. $212
Generally, people are able to come up with more English words that begin with the letter r than come up with words that have r as the third letter, even though there are more words with the letter r as the third letter than as the first letter. This phenomenon is known as the ______.
A. availability bias B. translation effect C. recency effect D. contrast effect
The toxic triangle by Padilla et al. describes the interrelationships between ______.
A. destructive leaders, susceptible followers, and conducive environments B. destructive leaders, conforming followers, and stable environments C. conforming leaders, destructive followers, and unstable environments D. colluding followers, destructive leaders, and stable environments
Strategy-making is
A. first and foremost the function and responsibility of a company's strategic planning staff. B. primarily the responsibility of key executives rather than a task for a company's entire management team. C. first and foremost the function and responsibility of a company's board of directors. D. first and foremost the function of a company's chief executive officer, who formulates strategic initiatives and submits them to the board of directors for approval. E. more of a collaborative group effort that involves all managers and sometimes key employees, as opposed to being the function and responsibility of a few high-level executives.