An educational report that expounds on a specific industry issue and serves to position an organization as an expert is known as a ________
A) press release
B) op-ed piece
C) clipping
D) white paper
E) electronic publication
D
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The vendor sends a(n) ______________________________ to notify the purchaser of an obligation to pay for goods or services ordered by and shipped to the purchaser
Fill in the blank(s) with correct word
What is a major drawback of probability sampling?
A) It can be time consuming. B) The sample is proportionate to the population. C) The most difficult population from which to obtain information is chosen. D) Everyone has an equal chance of selection. E) Marketers must rely on the judgment of the researcher in respondent selection.
Investments in long-lived assets, with useful lives (or service lives) that can extend for several or many years such as land, buildings, and equipment represent _____ capital
a. sunk b. hard c. physical d. intangible e. soft
Market screening is a modified version of environmental scanning in which the firm studies the stock market to eliminate the less desirable markets.
Answer the following statement true (T) or false (F)