The content meaning of a message contains both ________ and ________ meaning

Answer:


denotative; connotative

Communication & Mass Media

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When explaining a quasi-scientific phenomenon in an explanatory informative presentation, you should use analogies and metaphors and, if appropriate, presentation aids

Indicate whether the statement is true or false

Communication & Mass Media

Which of the following is not an advantage of cohort analysis?

a) Highly flexible b) Provides insight into the effects of organization’s ownership on employees c) Can be less expensive then experiments or surveys d) Can be used with either original data or secondary data

Communication & Mass Media

He legitimize pessimistic reporting by all other television networks:

a) Walter Cronkite; b) Edward R. Murrow; c) Morley Safer; d) Harrison Salisbury; e) Ted Koppel

Communication & Mass Media

_____ circumvents the ethical burden or persuasive justification by over-relying on baseless appeals

a. Post hoc persuasion b. Manipulative persuasion c. Argumentative persuasion d. Sensationalist persuasion

Communication & Mass Media