The organizations doing business using technology-based applications have been labeled electronic commerce.
Answer the following statement true (T) or false (F)
True
The influence of technology-based applications is so significant in terms of dollars that organizations doing business with them have been labeled electronic commerce (e-commerce) businesses or websites.
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Even in the face of such tough and growing competition, Adidas still enjoys high brand loyalty among older Europeans. The company recruits young people and pays them to wear Adidas shoes in public. This is an example of:
A) local advertising. B) pattern advertising. C) global advertising. D) advocacy advertising. E) image advertising.
The deletion anomaly is the least important of the problems affecting unnormalized databases
Indicate whether the statement is true or false
There are several major segmentation variables that might be used by a marketer to address a consumer market
If the marketer were to use the social class, psychographic lifestyle, and readiness stage to segment its market, identify possible segmentation subcategories under each of the three.
The marketing department at Acme Global is hiring new sales associates. Out of 100 White applicants and 50 African American applicants, Acme Global hired 10 Whites. How many African American applicants would need to be hired for Acme Global to avoid the appearance of adverse impact? In other words, how many African American candidates must be hired to meet the requirements of the Four-Fifths Rule?
A. 1 B. 2 C. 3 D. 4