The evaluation process of creative outputs is usually subjective; the advertising or brand manager relies on qualitative considerations for evaluation.

Answer the following statement true (T) or false (F)


True

The client may want a rough layout storyboard or animatic pretested to get quantitative information to assist in the evaluation. However, the evaluation process is usually more subjective; the advertising or brand manager relies on qualitative considerations.

Business

You might also like to view...

Describe how you would avoid two of the problems employers commonly encounter during the selection process.

What will be an ideal response?

Business

High levels of which type of conflict can lead to absenteeism, turnover, and a substantial drop in work performance, all of which can have a devastating effect on organizational goals and objectives.

a. Utilitarian b. Functional c. Institutional d. Dysfunctional

Business

A blocking statute makes it easier for a successful plaintiff to enforce a U.S. judgment outside the United States

Indicate whether the statement is true or false

Business

Medicaid is health insurance for people with low income and is administered by each state within certain broad federal requirements and guidelines

Indicate whether the statement is true or false.

Business