Explain how Hollywood's production of ideas has been "creatively centralized."

What will be an ideal response?


Screenwriters who aren't already hired to write for one of the media conglomerates have a hard time getting producers to read their work.

Communication & Mass Media

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Edward R. Murrow helped bring Senator Joseph McCarthy to the forefront in the fight against communism in the 1950s

Indicate whether this statement is true or false.

Communication & Mass Media

A speech to persuade should:

a. teach the audience something b. inform the audience on a topic c. share information about a topic d. encourage the audience to change an attitude, belief, behavior or action.

Communication & Mass Media

In an experimental study, changing only one variable at a time the experiment does what?

a. It reduces the risk of other factors influencing the study results. b. It increases the length of time required to execute the study. c. It minimizes the potential for researcher bias in the study. d. It allows for simpler statistical analysis and therefore more valid data.

Communication & Mass Media

Beth wanted Frank to help her move, but didn't want to have to lend Frank her car. Instead Beth offered to buy Frank pizza as a reward

In this case, Beth was able to accomplish a(n) __________ goal, by maintaining material assets, in this case, her car. a. identity b. arousal maintenance c. relational resource d. personal resource

Communication & Mass Media