An advertising photo of a happy family using a product is an example of________

Fill in the blank(s) with correct word


metonymic code

Communication & Mass Media

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"Female bosses are more nurturing. I know because I've had two of them." This is an example of which of the following fallacies of reasoning?

A) transfer
B) appeal to tradition
C) straw man
D) anecdotal evidence

Communication & Mass Media

The communication of cultural values to later generations is called

A) contemporary transmission. B) historical transmission. C) diffusion of history. D) cataloguing history.

Communication & Mass Media

All of the following are assumptions of Structuration Theory EXCEPT

A. group members articulate reasons for their behavior by employing agency and reflexivity B. communication rules serve as both the medium for, and an outcome of, interactions C. groups and organizations are produced and reproduced through actions and behaviors D. power structures are present in organizations and guide the decision-making process

Communication & Mass Media

If Kwon wants his audience to believe that he is qualified to speak on a certain topic, he should focus on which of the components of credibility discussed in your textbook?

A) Trustworthiness B) Dynamism C) Sociability D) Competence

Communication & Mass Media