When selecting a topic, you should choose an issue that
a. is popular with one segment of the audience
b. is embarrassing to only a few listeners
c. is appropriate to a few listeners
d. is appropriate to as many listeners as possible
Answer: d
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According to Andy Grove, the final stages of an aging industry follow a predictable three-stage course that occurs in the this order
A) ignore new challenges, radical reforms, and resist change. B) resist change, ignore new challenges, and radical reforms. C) ignore new challenges, resist change, and radical reforms. D) resist change, radical reforms, and ignore new challenges.
The functional areas of responsibility for a public relations department are
A) external, internal, and media relations. B) inner, outer, and superior relations. C) customer, community, and government relations. D) internal, external, and regulatory agency relations.
Which characteristic of good speeches grabs and holds the attention of the audience?
A) energetic presentation B) colorful content C) good topic D) all of the above
If a speaker says, "Tonight, I'm going to discuss with you two reasons why everyone should recycle, including cost-saving benefits and the problems waste creates in the environment," you should recognize this as
A) a preview of main ideas. B) a specific purpose statement. C) an attention-getting device. D) a general purpose statement.