______ is the process of categorizing people into certain groups based on certain criteria.

A. Creator analysis
B. Influencer marketing
C. Audience segmentation
D. Consumer behavior analysis


C. Audience segmentation

Communication & Mass Media

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The three major media professions are __________.

a. advertising, public relations, and social media b. public relations, public affairs, and advertising c. news editorial, advertising, and public relations d. journalism, public relations, and advertising.

Communication & Mass Media

Tomas decides to use electronic brainstorming with his group. One reason this is a good idea

is ________. A) everyone in his group has computers B) there are status differences between group members C) members can evaluate ideas as they are posted D) it is easier to moderate an electronic group

Communication & Mass Media

Some research indicates that Mexican-American respondents perceive that socioemotional aspects of interactions with co-workers are more important than taskrelated considerations

Indicate whether this statement is true or false.

Communication & Mass Media

What were two of your greatest strengths and weaknesses as a speaker?

Communication & Mass Media