Describe the three major factors to consider when selecting a brand's target position.
What will be an ideal response?
1. The target segment; 2. The relevant competitors; and 3. The salient attributes.
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The existence of implicit cognition leads people to make ________ decisions without realizing they are doing so.
A. biased B. predictable C. independent D. attentive E. perceptive
NIOSH conducts research to ____________ work-related illnesses and injuries.
A. increase B. remove C. reduce D. maintain E. document
Many companies have to closely monitor certain ratios, such as the current ratio, due to debt covenants. Selected transactions are provided below for a company that uses a perpetual inventory system; sells its merchandise at a selling price that exceeds cost; and had a current ratio of 1.85 and a quick ratio of 1.19 before the event occurred.
Required:In the above table, indicate whether each transaction would increase (+), decrease (-), or not affect (0) the company's current ratio and quick ratio.
What will be an ideal response?
______ is a planning and scheduling method that assumes that within any manufacturing system there are a limited number of scarce resources, and they control the overall output of that system.
a. Finite capacity scheduling b. Advanced planner and optimizer (APO) c. Manufacturing execution system (MES) d. Drum-buffer-rope (DBR)