Seo-yeon is beginning to wonder if she has made the right decision about purchasing a new HP laptop after she sees a friend with a new Dell. Seo-yeon's doubt whether she made the right decision occurs during the ___________ of the buying decision process.
A. cognitive dissonance phase
B. purchase phase
C. evaluation of alternatives phase
D. information search phase
E. postpurchase evaluation phase
Answer: E
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