Direct sales of advertising space usually comes in the form of these ads:
a. scroll-overs
b. banners
c. pop-ups
d. rate cards
e. all of these
f. none of these
.B
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In "The VW Trilogy" case, Volkswagen's TV commercial gained an unexpected boost thanks to:
a. Super Bowl fans b. Billboard "cameos" c. Celebrity endorsements d. Social media
Illustrations can be just a short word or phrase
Indicate whether the statement is true or false
Maria prefers to go to a particular bank branch that has rope lanes for customers to wait in orderly lines. Maria may have a preference for
a. polychronic time systems. b. monochronic time systems. c. proxemic time systems. d. kinesic time systems. e . haptic time systems.
Most sports psychologists believe the best time to implement a psychological skills training program for a team is:
a. when the team is on a losing streak or not performing up to potential b. during the off season c. during the preseason d. both b and c (page 334 left)