A sociologist who is interested in fashion wants to understand how clothing trends are spread through online communities. To do this, he monitors and analyzes blogs, Facebook posts, product reviews, and tweets. His research can best be described as ______.

A. survey analysis
B. qualitative analysis
C. content analysis
D. deductive analysis


Answer: C

Sociology

You might also like to view...

Which of the following is NOT a "secondhand effect" of binge drinkers on nondrinking others?

a. Verbal assault b. missing class c. property damage d. unwelcome sexual advances

Sociology

Sociologists use the term __________ to refer to the positions one holds in groups or organizations

a. statuses b. norms c. roles d. institutions

Sociology

A woman who has not attended school in 13 years enrolls for classes at the local community college. She is afraid that her younger classmates might not accept her. On the first day of class, she observes the clothing styles of her classmates, and after school she goes shopping and purchases similar clothes. Her classmates could be considered

A. a secondary group. B. a reference group. C. a focus group. D. a status group.

Sociology

In the chi-square test for goodness of fit, the degrees of freedom are __________ minus 1

Fill in the blank(s) with correct word

Sociology