Micro-marketing often costs too much because many firms improperly blend the Four Ps and misunderstand both their customers and the market environment that affects their operation.
Answer the following statement true (T) or false (F)
True
Marketing inefficiencies are due to improper blending of the Four Ps-that is, lack of understanding or adjustment to the customer or the market environment.
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Which of the following does not explain why organizations are prone to inertia and slow to change?
A. entry barriers B. vested interests in the status quo C. personal time constraints D. political barriers
Which of the following statements is false regarding agreed-upon procedures engagements?
a. In this type of engagement, the independent practitioner is engaged to assist in evaluating subject matter or an assertion. b. In this type of engagement, the nature, timing, and extent of agreed-upon procedures is the same for all engagements. c. In this type of engagement, the practitioner does not perform a review, and does not provide an opinion or negative assurance. d. In this type of engagement, the report should indicate that it is restricted in its use to specified parties.
The matching convention provides both the basis for hedge accounting, as well as the logic for the treating gains and losses from changes in fair value of fair value hedges differently from cash flow hedges. Which of the following is/are not true?
a. In a fair value hedge of a recognized asset or liability, both the hedged asset (or liability) and its related derivative (hedging instrument) appear on the balance sheet. b. Remeasuring both the hedged asset (or liability) and its related derivative to fair value each period and including the gain or loss on the hedged asset (or liability) and the loss or gain on the derivative in net income results in a net gain or loss that indicates the effectiveness of the hedge in neutralizing the risk. c. If the hedge is completely effective, there is a zero net effect on income (the gain or loss on the hedged item exactly offsets the loss or gain on the hedging instrument). d. In a cash flow hedge of a forecasted transaction, the hedged cash flow commitment does not appear on the balance sheet but the derivative instrument does appear. e. Application of the matching convention results in classifying the gain or loss on the derivative instrument in net income each period.
Alberto is the Director of Human Resources at Yunton, Inc Yunton, as a government contractor, is required by law to have an affirmative action plan. Alberto disagrees with affirmative action. Nevertheless, Alberto follows Yunton's affirmative action plan when he makes employment decisions. The legal positivism theory of jurisprudence supports Alberto's actions
Indicate whether the statement is true or false