How is a global brand different from a global product?
A) A global brand can be made a global product, whereas a global product cannot become a global brand.
B) A global brand's market positioning is different when compared to that of a global product.
C) A global brand's strategic principles are fundamentally different from those of a global product.
D) A global brand carries the same name and image from country to country, whereas a global product does not.
D
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Which of the following is NOT an important tool for robust product design?
a. the Taguchi-loss function b. the parameter design process c. a design of experiments (DOE) d. a Pareto analysis
RingTone Corporation is a public company whose securities are traded among investors. Under the Securities Act of 1933, a security is
a. almost any stake in the ownership or debt of a company. b. an investment that is guaranteed to make a profit. c. only such common forms of debt and equity as bonds and stocks. d. whatever a company represents to the public as a security.
Alix is a salesperson who receives an annual salary of $18,000 paid semimonthly plus commissions of 5% of the retail price of each unit he sells which is paid on the final pay date of the month. During his first month of employment, he sold four units for a total of $1,000 and requested a 5% draw against his $15,000 monthly minimum sales, in accordance with his employment agreement. How much
should Alix receive in his gross pay for the end of his first month? A) $800.00 B) $1,250.00 C) $1,550.00 D) $1,750.00
Which of the following statements is TRUE?
a. Supply chain management was invented by the auto manufacturing industry b. Strategic partnerships are seen as one of the foundations of supply chain management c. Purchasing is seen as the final and most difficult step in the supply chain d. Service response logistics is the digital distribution of services