According to the elaboration likelihood model (ELM), which of the following is true of the central route?
a. People are more likely to change their minds when their decisions are based on central processing.
b. It integrates the rhetorical strategies of ethos and pathos.
c. It is impossible to use the central root after the peripheral route is triggered.
d. People process important information through the central route.
d. People process important information through the central route.
We choose a route based on how important we perceive the issue to be for us. When we believe the issue is important, we expend the energy necessary to process it using the central route.
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Identify the first three steps in the Progressive Problem-Solving Method
a) Fact finding and issue analysis, task clarification, solution criteria b) Task clarification, problem identification, fact finding and issue analysis c) Solution criteria and limitation, solution options and evaluation, solution selection d) Solution options, solution criteria, fact finding and issue analysis e) Problem identification, problem solution, problem implementation
A problem-cause-solution speech pattern differs from a problem-solution pattern by adding a main point that reveals the causes of a problem
Indicate whether the statement is true or false
Silence can be used to draw attention to words and ideas
a. True b. False
Violence, conflict, and tension between differing cultural groups in constant contact illustrate the ________ imperative for studying intercultural communication.
A. economic B. peace C. self-awareness D. demographic