Which of the following stages in the new product development would a firm engage in immediately after the completion of concept testing?

A) idea screening
B) marketing strategy development
C) business analysis
D) product development
E) idea generation


B

Business

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Explain how a business plan is like a road map

What will be an ideal response?

Business

Why is it most likely important to maintain this guest's satisfaction with the hotel and the front desk clerk?

A) The guest is visiting the ReView Hotel during the off season and is paying a below average rate for the room. B) The guest is already satisfied with the wireless service, so her cluster of satisfactions will be maintained if she is also satisfied with the hotel and the front desk clerk. C) The guest's membership in the hotel's rewards club indicates a previous level of satisfaction that should be maintained by the front desk clerk to ensure customer loyalty. D) The hotel maintains exclusivity through various pricing levels and room features. E) The clerk is the only employee of the hotel with whom the guest will have contact.

Business

Corporations distribute profits primarily through dividends. 

Answer the following statement true (T) or false (F)

Business

Havermill Co. establishes a $320 petty cash fund on September 1. On September 30, the fund is replenished. The accumulated receipts on that date represent $80 for Office Supplies, $151 for merchandise inventory, and $29 for miscellaneous expenses. The fund has a balance of $60. On October 1, the accountant determines that the fund should be increased by $64. The journal entry to record the reimbursement of the fund on September 30 includes a:

A. Credit to Cash for $60. B. Debit to Office Supplies for $80. C. Credit to Merchandise Inventory for $151. D. Debit Petty Cash for $260. E. Credit to Cash for $320.

Business