Which of the following is a major tool used by PR professionals?
A) standardized global advertising
B) market penetration
C) news
D) bait-and-switch strategy
E) product packaging
C
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Internal auditors assist external auditors with financial audits to
a. reduce audit fees b. ensure independence c. represent the interests of management d. None of the above. Internal auditors are not permitted to assist external auditors with financial audits.
A budget built from the ground up each year rather than by simply adding a percentage increase to last year's numbers is called:
A) a static budget. B) a flexible budget. C) a zero-based budget. D) a master budget.
The third-person writing style ismost effective for writing instructions
Indicate whether the statement is true or false
Which of the following statements about workplace diversity is the most accurate?
A) Teams with diverse membership are more likely to create the products that consumers demand. B) The number of older workers is decreasing. C) More men pursue higher education than women. D) A diverse staff is less able to respond to changes in the customer base in local and world markets.