_____ is paid, nonpersonal communication, designed to influence a target audience with regard to a product, service, organization, or idea.

A. Public relations
B. Advertising
C. Propaganda
D. Campaigning


Answer: B

Business

You might also like to view...

Delta Motorworks markets its cars based on the age, gender, and income of its customers. Which of the following types of market segmentation is evident here?

A) geographic segmentation B) benefit segmentation C) occasion segmentation D) demographic segmentation E) psychographic segmentation

Business

In the United States, equity monitoring costs are lower than most other developed countries.

Answer the following statement true (T) or false (F)

Business

Refer to the scenario above. The fastest the project can be completed is:

A) 49 weeks. B) 46 weeks. C) 38 weeks. D) 35 weeks.

Business

Compute the value of the model error variance

A) 18.05 B) 1.50 C) 10.48 D) 0.63

Business