Some retailers liquidate end-of-season merchandise to retailers like TJ Maxx, who in return sell it at a deep discount. What is the benefit to the retailer who liquidates merchandise using this strategy?
A. The retailer is able to replace the merchandise with other markdowns.
B. It helps retailers recoup a percentage of the merchandise cost.
C. It is a profitable way for retailers to get rid of undesirable merchandise.
D. It lowers the reputation of the company who purchases the liquidated merchandise.
E. The retailer can consolidate the merchandise.
Answer: B
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