A recent trend in display advertising has been ________ advertising, where the ads placed ona page are in some way related to the content of that page

A) contextual
B) buzz
C) viral
D) affiliate
E) stealth


A

Business

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Because RBC models are complicated, researchers generally

A. solve the models analytically. B. use econometric analysis on the models. C. replicate the models. D. simulate the models.

Business

Sweet Dreams Corp. has prepared the following financial statements:



a) Set up a worksheet similar to the one in Exhibit 4-4, page 124, and calculate all of the ratios for Sweet Dreams Corp.
b) Verify the change in 2017 Sweet Dreams Corp’s ROE using the Du Pont method.
c) Using the Altman’s model for privately held firms and public ones, calculate the Z-score for Sweet Dreams Corp. Assume that the market value of Sweet Dreams Corp. is $1,200,000.
d) Calculate Sweet Dreams Corp.’s economic profit for these years and compare it to net income. Assume that the weighted average cost of capital is 12%.
e) Using the following 2017 industry averages, evaluate Sweet Dreams Corp.’s financial situation. Set up a ratio analysis system similar to the one in Exhibit 3-6, page 92.

Business

On November 1, 2018, Uno, Inc. declared a dividend of $4.50 per share. Uno, Inc. has 23,000 shares of common stock outstanding and no preferred stock. Which of the following is the journal entry needed to record the declaration of the dividend?

A) Debit Dividends Payable—Common $103,500, and credit Retained Earnings $103,500. B) Debit Cash Dividends $103,500, and credit Cash $103,500. C) Debit Cash Dividends $103,500, and credit Dividends Payable—Common $103,500. D) Debit Cash $103,500, and credit Dividends Payable—Common $103,500.

Business

Joseph is giving a one-way presentation in his organizational behavior class on communication. The other students in the class do not respect Joseph because of some comments he made earlier in the semester which they thought were foolish. Which of the following in the Shannon–Weaver model of communication is this lack of respect for Joseph?

A. message B. encoding C. noise D. decoding

Business