For which type of products can affect, emotions, and Aad play a role in more conscious, high-involvement settings?
A) durable products
B) hedonic products
C) services
D) high-price products
E) nondurable products
B) hedonic products
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Improvements in technology have led to advances in the cognitive approach and the:
a. psychoanalytic approach b. biological approach c. cultural approach d. behaviorist approach
When there is a clash between your behavior and your attitude, the resulting discomfort can be reduced by all of the following EXCEPT
a. making your attitude match the behavior. b. making your behavior match the attitude. c. increasing the amount of perceived choice. d. changing the importance of the dissonant thoughts.
Amy is an eight-year-old girl who watches a lot of television. She will probably be _____ with her body than girls who do not watch television
a. more satisfied b. equally satisfied c. less satisfied d. more happy
Which level of cognitive reasoning must be attained in order for someone to morally reason at
post conventional moral reasoning? a. Sensorimotor b. Preoperational thought c. Concrete operational thought d. Formal operational thought