In a ________, producers, wholesalers, and retailers act as a unified system. In such a structure, one channel member owns the others, has contracts with them, or has so much power that they all cooperate.

A) direct marketing system
B) horizontal distribution channel
C) lateral marketing system
D) conventional distribution channel
E) vertical marketing system


Answer : E) vertical marketing system

Business

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How does protection against discrimination based on gender identity and sexual orientation in the United States differ from protection against discrimination based on age or alcoholism?

a. Protection exists but is not enforced. b. There is federal legislative protection but no federal executive protection. c. There is federal legislative protection but no state legislative protection. d. There is federal executive protection but no federal legislative protection.

Business

Short-term marketable securities are held for two separate and distinct purposes: (1) to provide liquidity as a substitute for cash and (2) as a non-operating investment. Marketable securities held while awaiting reinvestment are not available for liquidity purposes.

Answer the following statement true (T) or false (F)

Business

The Quick Heat Company have a new range of central heating boilers designed for domestic use. They know that most homeowners buy boilers that are recommended by their heating engineer. Who is their target market for boilers?

a. landlords of rented property b. business owners c. people who live in rented accommodation d. heating engineers e. homeowners

Business

______ draws upon knowledge and experience to promote the common good over both the short-term and the long-term.

A. Courage B. Wisdom C. Ethics D. Prudence

Business