In the Yale approach to persuasion, the four elements of the information processing cycle are:
a. trust, goodwill, power and competence.
b. attention, comprehension, acceptance and retention.
c. source, message, medium and receiver.
d. cognition, group dynamics, cognitive dissonance and attribution.
B
You might also like to view...
When performing conflict management, it is important to identify your benefits.
Answer the following statement(s) true (T) or false (F)
Approximately what percentage of Americans have telephones?
a. About 85 percent b. Slightly over 90 percent c. Nearly 95 percent d. Almost 100 percent
It is not necessary to analyze and define the problem when trying to come up with a creative solution
Indicate whether this statement is true or false.
Ramon, an influential and popular union leader, voices his concern over families who are dependent on government grants
Since Ramon is well-liked by various trade unions, his campaign manages to instigate a countrywide protest, resulting in the government conceding. What type of powerdid Ramon use? a. Referent b. Reward c. Legitimate d. Expert