Marketing communication strategy can be decided by conducting an image analysis, which profiles the target audience in terms of ________
A) brand knowledge
B) purchase patterns
C) demographic characteristics
D) income levels
E) psychographic characteristics
A
You might also like to view...
A company reported income tax payable of $79,500, an increase of $7,900 in its deferred tax asset, and an increase of $19,750 in deferred tax liability. What is the income tax expense?
A. $91,350 B. $107,150 C. $67,650 D. $51,850
Wakefield Home is a private not-for-profit health care entity offering services for a fee. In the first quarter of 2017, Wakefield Home rendered services of $300,000 to patients. Of this amount, patients bear responsibility for 75% and the remaining amount is to be paid by third-party insurance providers. However, at the end of 2017, Wakefield Home realizes that $25,000 of the patients' responsibility to pay their share of the billed amounts is estimated to be uncollectible and $3,000 of the amounts from the third-party payors will not be collected.A local business donated medical supplies to Wakefield Home with a value of $40,000. Prepare the journal entry for the receipt of these supplies.
What will be an ideal response?
Decentralization is frequently chosen by companies because it
A) allows higher management to make all decisions. B) allows higher management to gather local information to make better decisions. C) protects segments of the company from competitive pressures. D) allows for training and motivation of local managers. E) allows the CEO to make all important decisions.
Which of the following is NOT a key input to a CRP system?
a. planned order releases from the MRP system b. job times c. inventory levels d. routing information