The resource-based view (RBV) combines both the internal analysis of the firm and the external analysis of the environment. Discuss and provide examples.
What will be an ideal response?
The resource-based view suggests that firms need to identify core competencies, or things they do better than competitors and then find specific markets and industries where they can effectively leverage their competencies. Examples will vary.
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Every company prepares only four adjustments—one for each of the four types of adjustments
a. True b. False Indicate whether the statement is true or false
The marketing concept philosophy emphasizes the need to have a:
A) price advantage. B) unique product. C) sustainable strategy. D) customer focus.
Which of the following statements is true of ethical principles?
A. Ethics remain the same irrespective of the country or industry. B. The personal code of ethics does not play a role in business decisions. C. Most people have common views on ethical and unethical practices. D. Ethical principles are often easy to determine. E. Ethical principles can change over time.
Shelf registrations allow issuers to respond more quickly to market conditions, but the provision allowing it does not apply to all companies
Indicate whether the statement is true or false