The content meaning of a message contains both _____ and _____ meaning
Fill in the blank(s) with correct word.
Answer: denotative; connotative
Communication & Mass Media
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In some religious systems, euthanasia is seen as suicide and is therefore unacceptable.
Answer the following statement true (T) or false (F)
Communication & Mass Media
The contrast effect states that when people hear messages that are similar to what they already believe, they will most likely accept the new information as true
Indicate whether the statement is true or false.
Communication & Mass Media
However a radio script is structured, it must begin with:
a. An attention-grabbing opening b. A "soft" lead-in c. A female announcer, if possible d. More than one voice
Communication & Mass Media
It is important that the ethic of the group reflect the values of the dominant members of the group
Indicate whether the statement is true or false
Communication & Mass Media