William Wilson is an avid collector of Major League Baseball memorabilia. He greatly desires to own the "special" bat that got the slugger Sammy Sosa a seven-game suspension due to its illegal contents. This is an example of a(n) ____ product.
A. shopping
B. unique
C. specialty
D. historical
E. unsought
Answer: C
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Marketing professionals are most likely to perceive questionable practices as unethical when:
a. unethical practices are commonplace in the organization. b. there is a short time gap between the action and the onset of negative consequences. c. there is no possibility that the action will result in severe adverse consequences. d. the action is very unlikely to affect many people in the organization.
If performance management is not a high priority for a supervisor
a. Employees will feel like they can focus on their jobs b. Employees may not be receiving enough support and feedback c. Employees will be more productive d. Employees will be happy
Describe a tort and identify the types of tortious acts that can be committed
At the time of liquidation, Fairchild Company reported assets of $200,000, liabilities of $120,000, common stock of $90,000 and retained earnings of ($10,000). What amount of Fairchild's assets are the shareholders entitled to receive?
A. $100,000 B. $90,000 C. $200,000 D. $80,000