Automobile manufacturers could build cars specially designed for very tall people (for example, over seven feet), but it is likely that this segment is not substantial.
Answer the following statement true (T) or false (F)
True
Once the firm has identified its potential target markets, it needs to measure their size. If a market is too small (as in this example) or its buying power insignificant, it won't generate sufficient profits or be able to support the marketing mix activities.
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In what ways does franchising benefit the franchisor? In what ways does it benefit the franchisee?
What will be an ideal response?
Footnotes are a common method of ____________
a. taking notes b. drafting documents c. citing sources d. organizing information
The most significant signs of a well-managed company are
A. a visionary mission statement and a willingness to pursue offensive strategies rather than defensive strategies. B. a profitable business model and a balanced scorecard approach to measuring the company's performance. C. aggressive pursuit of new opportunities and a willingness to change the company's business model whenever circumstances warrant. D. the eagerness with which executives set stretch financial and strategic objectives and develop an ambitious strategic vision. E. good strategy-making combined with good strategy execution.
The final step in the revision process is to check your writing style and be sure it conveys a suitable image of you as the writer
Indicate whether the statement is true or false