Automation in manufacturing processes can be broadly classified into ______.
a. fixed and flexible
b. temporary and durable
c. agile and synchronous
d. lean and durable
a. fixed and flexible
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Maria Ramirez is conducting research to determine consumers' personal grooming habits
Because of the personal nature of many of the survey questions, Maria wants to select the contact method that is most likely to encourage respondents to answer honestly and that will allow her to easily collect large amounts of data. Which of the following is best suited to meet Maria's requirements? A) mail questionnaires B) telephone interviews C) individual interviews D) focus group interviews E) immersion group discussions
Jason Schmidt is a top executive Solutions Unlimited, a rapidly growing information technology company. Currently Jason is focusing on creating and implementing marketing accountability processes throughout the company
Which of the following laws or regulations is likely most closely related to Jason's current activities? A) the Clayton Act B) the Magnum-Moss Act C) the Sarbanes-Oxley Act D) the National Do Not Call Registry E) the Lanham Trademark Act
Which of the following factor(s) explain the interest in customer-driven innovation:
a. Technology tools to facilitate it. b. The economics of product development costs and high failure rates. c. Customers' expectations about their role in the business strategy. d. All of the above are factors that explain the interest in customer-driven innovation. e. None of the above are factors that explain the interest in customer-driven innovation.
What is most likely to happen when inflation increases?
A. Consumers buy less food. B. Consumers buy lower-priced foods. C. Consumers buy more discretionary merchandise. D. Consumers buy fewer personal care and home entertainment products. E. Off-price and discount retailers suffer from lower sales.