According to the elaboration likelihood model of attitude change, when persuasion depends on factors such as the attractiveness and credibility of the source or emotional responses by the receiver, it is referred to as the
a. objective route.
b. subjective route.
c. central route.
d. peripheral route.
D
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Dark adaptation can be completely wiped out by
a. a brief exposure to red light. b. a brief exposure to bright light. c. the bleaching of iodopsin in the rods. d. the recombining of the rhodopsin in the cones.
Which situation best demonstrates a request for compliance??
a. ?your boss asking you to work late b. ?a salesperson asking you to try a perfume sample c. ?a police officer asking you for your driver’s license d. ?a credit card company sending you a warning letter about finance charges
If the results of an experiment allow rejection of the null hypothesis, _________
a. the effect of the independent variable must be large. b. similar results are likely to occur if the experiment is repeated c. the experiment proves that H0 is false. d. the effect of the independent variable must be large and the experiment proves that H0 is false. e. similar results are likely to occur if the experiment is repeated and the experiment proves that H0 is false.
All of the following are possible consequences to the fetus of its mother smoking during pregnancy except
A) mental retardation. B) premature delivery. C) stillbirth. D) low birth weight.