Multinational enterprises (MNEs) like Harley-Davidson, Rolex, and Starbucks are said to be following an international strategy because

A. they are highly responsive to the local needs and preferences of customers in the host countries.
B. they attempt to combine benefits of localization and standardization strategies simultaneously.
C. they pursue a cost leadership strategy in their respective industries.
D. they offer the same products or services in all their stores throughout the world.


Answer: D

Business

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