Describe the difference between a voluntary and a captive audience. How does this affect the way the audience perceives a speaker's message?

What will be an ideal response?


- The circumstances related to why an audience is assembled can affect how a message is received.
- People who have chosen to hear a speech (voluntary) are more likely to be interested and receptive than those who have been coerced (captive) into attending a speech.
- A captive audience might resent having to hear a speech and this will have a negative effect on the speaker's ethos.
- A speaker should not assume that captive audience members have any interest in the event or speech, so the speaker must work even harder to create interest and motivate audience members.
- Also assuming that an audience is voluntary can also create problems for a speaker.
- If the speaker does not know the status of the audience, it is best to assume they are captive and must be motivated.

Communication & Mass Media

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