In comparing credit cards to other forms of credit, which of the following is true?
A) Credit cards are generally the most expensive form of credit.
B) You should invest funds before paying off your credit cards.
C) It is prudent to borrow from some cards to pay off other credit cards.
D) All of the above.
Answer: A
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Functional relationships are long-term market exchanges characterized by behavioral loyalty.
Answer the following statement true (T) or false (F)
With the "feel, felt, found" approach to handling objections, the salesperson:
A) will allow the customer to talk about his or her fears and worries, then relate how another customer had similar fears and how the product being sold met those fears or worries B) answers the objection directly C) will reply "yes, but ..." and then explain how the product's benefits will answer the customer's objection D) avoids confrontation by sympathizing with the customer, then provides the correct information
Electronic commerce refers only to direct consumer marketing on the Internet
Indicate whether the statement is true or false
Ronald wears a bow tie to work one day. A few of his co-workers laugh at him. He decides to try again the following week. His immediate co-workers point out his appearance to others. Even more of his coworkers laugh and make fun of him. Ronald does not wear a bow tie to work again. This is an example of ______.
a. informational social influence b. normative social influence c. mean and cruel behavior d. a culture gap