Neone is an energy drink manufacturer. The marketing strategies of Neone are focused on males who are in the age group of 16 to 25 years and who enjoy sports and other outdoor activities. The company advertises its products at skateboard parks, basketball venues, and ski resorts. The customer group that Neone focuses on is called its _____.
A. business market
B. target market
C. niche market
D. consumer market
Answer: B
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Which of the following businesses is most likely to be organized as an LLP?
A) a bookstore run by two partners B) an international retail chain C) an accounting firm run by two partners D) a stationery store owned by an individual
Which of the following is defined by linking the information you need to remember to something familiar and easily retrievable?
A. rehearsal B. coding C. imaging D. availability bias
A company's collective bargaining agreement has expired and negotiations are underway for a new one. After one exhausting session, union leaders have decided management will not bargain in good faith. The union declares it will be going out on strike the following midnight if an agreement is not reached. The union A)is allowed to go out on strike the following midnight
B)must give the employer at least seven days' notice before going out on strike. C)must give the employer at least 30 days' notice before going out on strike. D)must give the employer at least 60 days' notice before going out on strike.
Knowledge management uses knowledge
A) for the sake of individual learning. B) to improve the functioning of an organization. C) to encourage the exchange of information between businesses. D) to promote e-learning.