A product's benefit is simply a feature of the product such as its easy-open package, special formulation, or new lower price
Indicate whether the statement is true or false
a. True
b. False
ANSWER: False
An attribute is simply a feature of the product such as its easy-open package, special formulation, or new lower price. A benefit is what consumers will receive or achieve by using the product, such as convenience or ease of use.
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Answer the following statements true (T) or false (F)
1. Vocational calling encompasses life on the job, not what we do in our personal time. 2. Only those in high status occupations feel a sense of calling. 3. Extraversion is a moral virtue. 4. Leaders can use spirituality to manipulate employees. 5. Person–organization fit describes the degree of compatibility and his or her work environment.
Helmers Corporation manufactures a single product. Variable costing net operating income last year was $85,000 and this year was $101,900. Last year, $31,700 in fixed manufacturing overhead costs were released from inventory under absorption costing. This year, $12,000 in fixed manufacturing overhead costs were deferred in inventory under absorption costing.What was the absorption costing net operating income last year?
A. $89,900 B. $85,000 C. $116,700 D. $53,300
Differentiation means that the marketing mix is distinct from and better than what is available from a competitor.
Answer the following statement true (T) or false (F)
The financing activities section of a statement of cash flows includes cash used or provided by the actual business of the company
Indicate whether the statement is true or false