Which distribution channel is used by companies that distribute their goods through their own system of outlets?
A) Direct distribution
B) Retail distribution
C) Wholesale distribution
D) Distribution by agents
E) Distribution by brokers
Answer: B
Explanation: B) This illustrates retail distribution. Producers distribute products through retailers. Goodyear maintains its own system of retail stores. Levi's has its own outlets, but also produces jeans for other retailers such as Gap.
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