____________________ anticipates and addresses reservations that listeners are likely to have about claims

Fill in the blank(s) with correct word


Rebuttal

Communication & Mass Media

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In the “excellence theory” of public relations it is reasoned that the ideal role for public relations is in ______.

a. representational model of communication b. agent-activist model of communication c. co-receptive model of communication d. two-way model of communication

Communication & Mass Media

To help integrate verbal and visual materials effectively, you should

a. use color to create interest. b. make visual aids clear and simple. c. set up your visuals in the center of the audience. d. all of the above. e. both a and b.

Communication & Mass Media

Critical incident technique combines

a) In-depth interviewing and the case study technique b) Surveys with experiments c) Case studies and focus groups d) Direct observation and experiments

Communication & Mass Media

An audience memberzeroes in on one particular comment the speaker makes because it confirms her stereotypes and prejudices about the nation's religious leaders. Which concept does this reflect?

a. sharpening b. oversimplifying c. offensive listening d. leveling

Communication & Mass Media