In addition to free events for members only, Alana works with the zookeepers to create paid members-only events, such as marine mammal feeding sessions. This most likely creates which of the following?
A) greater loyalty of members to the zookeepers
B) a revenue stream for the zookeepers
C) a way to make members feel that they are doing something dangerous
D) bad feelings in members who have already paid the membership fee
E) increased member prestige plus the chance to upsell to members
E
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