The long tail approach to segmentation indicates that companies can make money selling small amounts of items that only a few people want as long as they sell enough different items
Indicate whether the statement is true or false
TRUE
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Corporate governance is the oversight of a company's management performance and ethics by its board of directors
Indicate whether the statement is true or false
A transfer price is the price at which goods are exchanged among company divisions
Indicate whether the statement is true or false
Which of the following is true of changes in the organization of distribution channels?
A) Developing new channels seldom causes conflict with a company's established channels. B) To remain competitive, product and service producers must use fewer marketing channels. C) The growth of the Internet threatens many brick-and-mortar companies with disintermediation. D) Companies have fewer channel-options today than they did in the past due to economic problems. E) Advances in technology have decreased the number of channels available to entrepreneurial firms.
Different functional areas within an organization often have different reward systems.
Answer the following statement true (T) or false (F)