In the context of product adoption and diffusion, which of the following questions relates to the product characteristic of relative advantage?

A. How visible is the product to other potential consumers?
B. How easily can potential consumers sample the new product?
C. Can potential consumers easily understand what your product is and how it works?
D. How much better are the benefits of your new product compared to existing products?


Answer: D

Business

You might also like to view...

Rodrigo and Gwen are married and have 2 children. Gwen earns $65,000, and Rodrigo has a part-time job from which he earns $4,000 during the year. They pay $6,000 in qualified child-care expenses during the year. Rodrigo and Gwen can claim a child-care credit of:

A. $-0-. B. $800. C. $1,200. D. $4,000. E. $6,000.

Business

Noncontrolling interest reflects the ownership of noncontrolling shareholders in the equity of consolidated subsidiaries that are less than wholly owned

Indicate whether the statement is true or false

Business

Compute the May 20xx EVA for an investment center with the following information: Pre-tax operating income for May 20xx $18,000,500 Income tax expense for May 20xx 5,100,000 Assets at May 31, 20xx 13,200,500 Current liabilities at May 31, 20xx 10,000,000 Long-term liabilities at May 31, 20xx 3,500,000 Minimum desired rate of return 20% Minimum desired rate of return 20%

a. $12,260,400 b. $12,700,500 c. $11,880,500 d. $12,200,500

Business

Whether financial statements created by an accountant need to be verified for accuracy is not a legal question

a. True b. False Indicate whether the statement is true or false

Business