Persuasion encourages audience members to change what they
think and feel, but not how they behave.
Indicate whether the statement is true or false
F
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Answer the following statements true (T) or false (F)
1. The text relays that business communication flows two ways. 2. Communication among employees in the same department or unit is called sideways flow. 3. The Professional Strategy Triangle does not apply to corporate communication. 4. The Professional Strategy Triangle does not apply to advertising copywriting. 5. When preparing a piece of corporate communication for your company, it is irrelevant to consider your business goals.
All of the following statements describe traditional couples EXCEPT
A) share a basic belief system and philosophy. B) see themselves as a blending of two persons into a single couple rather than as two separate individuals. C) are interdependent and believe that each individual's independence must be sacrificed for the good of the relationship. D) are interdependent and believe that each individual's independence must not be sacrificed for the good of the relationship.
According to cognitive theory, conflict does not exist until we perceive that it exists
Indicate whether the statement is true or false.
Which of the following is NOT mentioned in your text as a method to help you effectively relate your topic to the audience?
A) Choose a topic that is relevant to the audience. B) Personalize the message by using a storytelling approach. C) Correct any errors made by previous speakers to enhance your believability. D) Demonstrate concern or empathy for others.