Which of the following is NOT considered to be one of the disadvantages of the graphic rating scale plan of performance appraisal?
a. it takes too much time to implement
b. scoring is difficult
c. it doesn’t tell which traits are most important
d. ratings cluster around the positive statements
e. it doesn’t tell subordinates how to correct identified deficiencies
a. it takes too much time to implement
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The McDonald's print ads conveyed sexual innuendo. One execution featured a "beauty shot" of a Quarter Pounder with an extreme close-up of a woman's mouth in the background
This was created to use localized advertisement for all of the following reasons except: A) beef is considered a luxury, upscale item in China. B) beef is perceived to boost energy. C) beef is perceived heighten sex appeal. D) in Chinese, the word beef connotes manliness, strength, and skill. E) magazines are the leading medium in China.
The key to using customer service to develop long-term relationships is to view service as a way of differentiating your product from the competition
Indicate whether the statement is true or false
All of the following are recommended features of a fire protection system for a computer center except
a. clearly marked exits b. an elaborate water sprinkler system c. manual fire extinguishers in strategic locations d. automatic and manual alarms in strategic locations
One way to discover intangibles is to ask open questions and try to get the other party to reveal why they are sticking so strongly to a given point.
Answer the following statement true (T) or false (F)