Because large multinationals generate an average of nearly half of their revenues within their home region, some researchers have suggested that a regional strategy perspective is more appropriate than a global perspective.

Answer the following statement true (T) or false (F)


False

For the large majority of large multinational firms, an average of about 80 percent-not "nearly half"-of their worldwide revenues are generated within their home region of the three largest economic regions of North America, the European Union, and Asia. These data suggest that, at least for most companies and industries, the world marketplace is regional rather than global in nature.

Business

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A qualified opinion on management's assessment of internal controls over the financial reporting system necessitates a qualified opinion on the financial statements?

Indicate whether the statement is true or false

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What will be an ideal response?

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Rick Johnson trains his company's sales force to target the consumer

He repeatedly asks his team to bear in mind the fact that it is the sales team's responsibility to rouse the consumer's interest and make the consumer feel that he or she needs the product. A true salesman is one who can convert an indifferent consumer walking into the store into a new customer. Johnson believes in the ________ concept. A) product B) production C) selling D) marketing E) social responsibility

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Business