The light beer commercial with the slogan "less filling, tastes great" was based on ________ segmentation.
A. psychographic
B. loyalty
C. benefit
D. geographic
E. geodemographic
Answer: C
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Which of the following represents the proper order of the financial decision framework?
a. Analyze the information, formulate the question, gather information from financial statements, monitor your decision, make the decision. b. Formulate the question, Analyze the information, gather information from financial statements, monitor your decision, make the decision. c. Formulate the question, Gather information from financial statements, Analyze the information, Make the decision, Monitor your decision d. Analyze the information, monitor your decision, make the decision, formulate the question, gather information from financial statements.
A probate can be defined as a verification of a company's books and records by a certified accountant
Indicate whether the statement is true or false
If Standard & Poor's ratings of a firm's bonds is below BBB, the _____.
A. firm will find it difficult to find potential investors when issuing new bonds B. default risk premium associated with the bonds will be less than the risk premium associated with bonds rated AAA C. firm will easily find investors when issuing new bonds because bonds with high yields have no risk associated with them D. default risk associated with the bonds is less than that of bonds that are rated AAA E. firm will immediately have to exercise the call provision and issue new bonds
The horizontal boundaries imposed by work specialization and departmentalization are a part of an organization's external boundaries.
Answer the following statement true (T) or false (F)