When a researcher must communicate with respondents which choice of data collection method may be selected?
A) have person ask questions
B) use a computer to assist or to directly ask questions
C) allow respondents to answer questions themselves
D) any of the above may be selected
E) none of the above may be selected
D
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Measurable or observable characteristics of your audience are called
A) psychographics B) pseudographics C) demographics D) statistics
The transaction price
A) includes only cash and cash equivalents and does not include non-cash consideration. B) excludes discounts, coupons, rebates, penalties, or nonrefundable fees. C) is the amount of consideration a company expects to receive from a customer. D) must be clearly specified by the contract for each separate performance obligation.
To unite a diverse set of employees in a pharmaceutical company under a common corporate culture, AstraZeneca's Global Steering Group has focused on three universal cultural pillars. Which of the following is not one of those pillars?
A. Work/Life Challenges B. Transparency in Talent Management and Career Progression C. Leadership and Management Capability D. Insight Exchange
According to Modigliani and Miller, altering a firm's capital structure will not change a firm's value because
A) taxes have no effect on capital structure decisions. B) the value of a firm is based on the earnings power of its assets. C) markets are not efficient and shareholders can be fooled by capital structure changes. D) bankruptcy costs rise when debt levels increase. E) the cost of equity falls as more debt is issued.