Drawing on pre-established "stock" issues is ineffective as it makes the persuasion too broad and generic.

Answer the following statement true (T) or false (F)


False

Communication & Mass Media

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Researcher George Gerbner found that people accurately assess how dangerous society is by watching television

Indicate whether this statement is true or false.

Communication & Mass Media

The difference between a simple assertion and an empathic assertion is that the latter recognizes and verbalizes the other's position, but the former does not

A. True B. False

Communication & Mass Media

Which of the following is NOT on the Desensitization Hierarchy

for Speaking Anxiety? a. You are talking to your best friend in person. b. You are beginning to speak. c. You are practicing your speech in private. d. You have to introduce yourself to a new acquaintance. e. You are in the audience as your friend begins a speech.

Communication & Mass Media

Nikki was planning her speech with the central idea, "Soft drinks are high in sugar and could add to the development of heart disease." In using this central idea, Nikki failed to _____.

A. consider her audience B. choose a single topic C. write a declarative sentence D. use direct, specific language

Communication & Mass Media