Which of the following is the best example of the marketing concept in action?
A. A student group wants to hold an awards banquet, so it buys Krispy Kreme donuts and sells them to friends who want to help the club achieve its objectives.
B. A manufacturer of industrial chemicals adapts its formulas and goes after the big consumer cleaning market.
C. An Internet retailer finds that shoppers are abandoning their shopping carts before checking out, so it promotes its $10 discount on each customer's first purchase.
D. A cleaning supplies firm learns that many consumers are having trouble hiring maids, so it develops a plan to offer customers complete house cleaning services.
E. A product manager tells her sales force, "The inventory in the warehouse must be sold if we are to make a profit, so redouble your sales efforts."
Answer: D
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a. Partner b. Niche segment c. Network d. Profitable competitive position
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a. True b. False Indicate whether the statement is true or false
The ________ distribution specifies the probability that n customers will arrive in T time periods
Fill in the blanks with correct word
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A) Cash Sales B) Wages and Salaries C) Rent or Lease payments D) Dividend payments